+We're here to support people having fun on bicycles.

+We're here because we know we can do ''Bike Shop'' better than it's ever been done before.

+We're here to impress customers and to impress ourselves.

+We're here to challenge the status quo in the bicycle industry.

+We're here because a typical work day should include a dozen outbursts of laughter.

+We're here because working around people who piss you off, in an industry you don't care about, is for normal people -- not us.

+We're here because we know life is meant to be lived with the least amount of stress and the most amount of FUN!


Worldwide Cyclery was founded on the principle to simply do things better. We have been and continue to break the mold of the typical retail model you're used to in the bicycle industry. We are on a mission to build the best bike shop on the planet.

We're a group of men and women who really enjoy three things: Bikes, Business and Beer. We see value in enjoying our lives, working in an industry we're passionate about and around people we actually like. We built this shop on a backbone of exceptional customer experience, unique product offering, attention to detail and a modern day business model. We care about innovation, technology and bringing value to our customers. This is in many ways disrupting the way retail has been done in the bicycle industry for the past several decades. But by now you know, we are far from the typical bike shop and love being different and being better.    


Our deep knowledge and love is certainly embedded in the mountain bike scene. The best way to get to know us is through our Instagram & YouTube Channel. Custom builds, rare brands and top notch fancy stuff to make your bike better. Although we are rooted in the mountain bike world we didn't forget about the other five-thousand types of two-wheeled fun. We are here to provide a great experience for each and every customer whether you're doing a crazy expensive custom build with us or just buying some chain lube. We intend to be wherever you prefer to shop. Swing by either of our retail stores, cruise the website, find us on eBay or even Amazon. We are as multi-channel as it gets.


That would be me, Jeff. Also known as "The dude in the YouTube videos with the funny hair." I believe in chasing your passions in life, having fun doing it and hopefully making some people happy along the way. I've ridden and raced bikes since I was a kid. I developed a burning passion for entrepreneurship, business and technology around the age of 19 and Worldwide Cyclery is the birth of those passions. The company may have started as a one man show back in January 2011 but it is well beyond me these days. Of all the cool stuff about Worldwide Cyclery, I'm most proud of the amazing team we've assembled. We're running a pretty damn impressive operation and it keeps growing and growing. Our values are sound and our work ethic is strong. More importantly, every single person laughs multiple times a day at "work" :)




She may not have wanted more kids but she took on the responsibility of keeping us in line and the company afloat in this sea of immaturity, and for that, we thank you...she can also drink more wine than the rest of us.



Marketing guru, Seinfeld enthusiast, and all around awesome family man, Michael enjoys grilling smashburgers, chasing his kids around the house, and drinking a quality beer or two...



When Daniel isn't crushing it in the warehouse of our California shop, you will find him enjoying fine local craft beers and spending time on his boat with friends. He also happens to be the most positive and helpful person this side of the Mississippi.



Trevor is our resident wrench here in California, and lucky for us, he has more bike knowledge in his little finger than most of us have combined. When he isn't here in the shop building and fixing bikes, you will usually find him riding.



If you're looking to have fun, Zack is your guy. A constant positive force at the shop who will show you a good time out on the trail, he is the true definition of a champion.



Rocking out at concerts is one thing that Cody does extremely well! If he’s not watching Gene Simmons shred, he loves spending time with his kids and going on hikes.



Craft-beer connoisseur and burping champion, Jared holds down the party here at the shop and on the trails. Rumor has it he can drink a beer as if it were glacier water. We dare you to challenge him.



A true man of mystery, Tyler is one of the most interesting people here at WC by a long shot. When he's not holding it down in the warehouse, you'll find him dabbling in his true passions like playing drums, surfing, and riding his bike.



Don't let his stone cold good looks fool you, Liam is a kind soul that is talented on two wheels even though he only uses his back wheel most of the time. He is our very own personal bicycle encyclopedia and can answer any tech question you can think of, just try him.



Known around these parts simply as "Lewey", Patrick brings a level of sophistication and creativity to the team that is unprecedented. He is even known to occasionally dye his hair with a can of mountain dew.




Big trucks, guns, burnouts, fancy knives, taking pictures with no smile... Doubtful any other bike shop has a crew member that's famous at the shooting range for his lightning fast trigger finger.



Starting off in the desert of New Mexico, Dom has lived a life of adventure; living in the jungles of South America, the mountains of NorCal, and now he has finally settled with us hooligans down in rowdy Reno, Nevada.



Spandex warrior turned full enduro bro, Zach-2 holds down the athleticism for the rest of us potatoes as he competes in many enduro races across the country including the EWS and TDS Enduro.



Dad life. Call of Duty. BMX. That's what John DOES! Aside from being all things awesome, John plays a huge role in purchasing at the Reno shop so give him a high five next time your grab your parts from the shop.


Caleb is a dedicated PC gamer, navigating digital realms with a passion for virtual adventures. Fueled by a love for caffeine, he conquers gaming challenges with the energy derived from his favorite drinks. When not gaming, Caleb unwinds to the beats of house music, curating a diverse playlist that complements his dynamic lifestyle.


Hailing from the east coast, legend has it that James has never been one to turn down a game of disc golf. Aside from throwing, he thoroughly enjoys riding and wrenching on his bike, and helping out customers from our Reno location.



A nice young man who drinks Red Bulls and eats mini-Starbursts. Tyler brings a level of maturity to our shop that many of us will probably never achieve... but turns out he's pretty normal after some tequila shots.



I lie belly-up in the sunshine, happier than you ever will be. Today I sniffed many dog butts. I celebrate by kissing your face. Look in my eyes and deny it. No human could love you as much as I do.



There are few people who have a carbon fiber leg worth more money than their carbon fiber bike. But McCluskey sure does! A former pirate and second hand to Jack Sparrow, McCluskey has more stories than your grandpa.



When Jason is not riding his bike, he does a pretty good Tony Stark impression, just look at that facial hair! He's a high energy Iron Man in the warehouse and a pretty great beer drinker and fat biker as well.



When he's not in full dirt roadie mode, Aidan is a true hero here at WC. Heading up the warranty department, he helps keep riders on the trail when they break something just riding along. Be sure to stop in the PA shop and drop him a line!



Do it all family man, shoe lover, and all around nice guy, you can catch David shredding trails all along the east coast during the summer and up on some snowy summits shredding some pow in the winter.