+We're here to support people having fun on bicycles.

+We're here because we know we can do ''Bike Shop'' better than it's ever been done before.

+We're here to impress customers and to impress ourselves.

+We're here to challenge the status quo in the bicycle industry.

+We're here because a typical work day should include a dozen outbursts of laughter.

+We're here because working around people who piss you off, in an industry you don't care about, is for normal people -- not us.

+We're here because we know life is meant to be lived with the least amount of stress and the most amount of FUN!


Worldwide Cyclery was founded on the principle to simply do things better. We have been and continue to break the mold of the typical retail model you're used to in the bicycle industry. We are on a mission to build the best bike shop on the planet.

We're a group of men and women who really enjoy three things: Bikes, Business and Beer. We see value in enjoying our lives, working in an industry we're passionate about and around people we actually like. We built this shop on a backbone of exceptional customer experience, unique product offering, attention to detail and a modern day business model. We care about innovation, technology and bringing value to our customers. This is in many ways disrupting the way retail has been done in the bicycle industry for the past several decades. But by now you know, we are far from the typical bike shop and love being different and being better.    


Our deep knowledge and love is certainly embedded in the mountain bike scene. The best way to get to know us is through our Instagram & YouTube Channel. Custom builds, rare brands and top notch fancy stuff to make your bike better. Although we are rooted in the mountain bike world we didn't forget about the other five-thousand types of two-wheeled fun. We are here to provide a great experience for each and every customer whether you're doing a crazy expensive custom build with us or just buying some chain lube. We intend to be wherever you prefer to shop. Swing by either of our retail stores, cruise the website, find us on eBay or even Amazon. We are as multi-channel as it gets.


That would be me, Jeff. Also known as "The dude in the YouTube videos with the funny hair." I believe in chasing your passions in life, having fun doing it and hopefully making some people happy along the way. I've ridden and raced bikes since I was a kid. I developed a burning passion for entrepreneurship, business and technology around the age of 19 and Worldwide Cyclery is the birth of those passions. The company may have started as a one man show back in January 2011 but it is well beyond me these days. Of all the cool stuff about Worldwide Cyclery I'm most proud of the amazing team we've assembled. We're running a pretty damn impressive operation and it keeps growing and growing. Our values are sound and our work ethic is strong. More importantly, every single person laughs multiple times a day at "work" :)



- Jayne -

She may not have wanted more kids but she took on the responsibility of keeping us in line and the company afloat in this sea of immaturity, and for that, we thank you.. She can also drink more wine than the rest of us.


- Michael -

Marketing guru, Seinfeld enthusiast, and resident dad bod around the shop, Michael enjoys snuggling with his pug, chasing his daughter around the house, and drinking a quality beer or two...


- Reamonn -

Look at that photo, what more could you possibly need to know? Reamonn (Pronounced Ray-mon and certainly not Raymon"d") enjoys wrastling with his dog and coming to work covered in dog hair.


- Colin -

With a mustache like that, you would expect Colin to be a cowboy before a scientist. What exactly he does scientifically is classified but all we know is that he can shred a bike harder than most teenagers.


- Zack -

If you're looking to have fun, Zack is your guy. A constant positive force at the shop who will show you a good time out on the trail and at the bar after, he is the true definition of a champion.


- Cody -

Rocking out at concerts is one thing that Cody does extremely well! If he’s not watching Gene Simmons shred, he loves spending time with his kids and going on hikes.


- Jared -

Craft-beer connoisseur and burping champion, Jared holds down the party here at the shop and on the trails. Rumor has it he can drink a beer as if it were glacier water. We dare you to challenge him.


- Manny -

Full of genuine personality, Manny prefers to spend his time relaxing. He can be found staring straight ahead most of the time. However, he does get a fresh jersey, helmet and gloves very often.


- Jarett -

It is often hard to tell if we are working with a human being or Mork from planet Ork. Jarett may just be a really weird real human but his skills on a motorcycle and mountain bike are out of this world.


- Chance -

A man of many talents, Chance can be found (or lost) fly fishing up in the Sierras, riding ribbons of singletrack on his Revel Ranger, or holding it down at the local spot. Legend has it he can hold his breath for as long as he wants.


- Liam -

Don't let his stone cold good looks fool you, Liam is a kind soul that is talented on two wheels even though he only uses his back wheel most of the time. He is our very own personal bicycle encyclopedia and can answer any tech question you can think of, just try him.


- Scott -

Hailing from Hawaii, Scott converted to the mainland some years ago. Don't let his looks fool you, his playlist is full of thrash metal but his portfolio yields an abundance of beautiful women and gorgeous bikes.


- Daniel -

When Daniel isn't crushing it in the warehouse of our California shop, you will find him enjoying fine local craft beers and spending time on his boat with friends. He also happens to be the most positive and helpful person this side of the Mississippi.



- Jason -

This guy knows a thing or two about how to turn a wrench, and he also knows his way around musical instruments. Jason is one incredibly talented individual who is known to shred on and off the bike.




- Pat -

Big trucks, guns, burnouts, fancy knives, taking pictures with no smile... Doubtful any other bike shop has a crew member that's famous at the shooting range for his lightning fast trigger finger.


- Dom -

Starting off in the desert of New Mexico, Dom has lived a life of adventure; living in the jungles of South America, the mountains of NorCal, and now he has finally settled with us hooligans down in rowdy Reno, Nevada.


- Amanda-

A psychology major at the University of Nevada, Reno who also happens to shred guitar like it's no ones business. You can typically find her swimming, working out, and out on the trail with the rest of the WC crew!

- John-

Dad life. Call of Duty. BMX. That's what John DOES! Aside from being all things awesome, John plays a huge role in purchasing at the Reno shop so give him a high five next time your grab your parts from the shop.

- Garrett -

When all those common sports like baseball, football, and basketball lost their spark in Garrett's life he found his love for mountain bikes. He loves bikes so much, he prefers bikes over ladies... sorry ladies.


- Zach -

Spandex warrior turned full enduro bro, Zach-2 holds down the athleticism for the rest of us potatoes as he competes in many enduro races across the country including the EWS and TDS Enduro.


- Tyler -

A nice young man who drinks Red Bulls and eats mini-Starbursts. Tyler brings a level of maturity to our shop that many of us will probably never achieve... but turns out he's pretty normal after some tequila shots.


- Bodhi -

I lie belly-up in the sunshine, happier than you ever will be. Today I sniffed many dog butts. I celebrate by kissing your face. Look in my eyes and deny it. No human could love you as much as I do.

- James -

Hailing from the east coast, legend has it that James has never been one to turn down a game of disc golf. Aside from throwing, he thoroughly enjoys riding and wrenching on his bike, and helping out customers from our Reno location.


- Tyler -

This young shredder comes from a family of action sports enthusiasts. Aside from ripping sick lines on his BMX bike, Tyler is an avid hunter and fisher. Rumor has it he landed the biggest bass this side of the Mississippi just last week...


- Julia -

A multi-talented athlete who is equally at home in the pool and on the soccer field, Julia is also a student over at UNR when she isn't crushing it in the warehouse. If you are lucky, you might also catch her doing double backflips at your local trampoline park.


- Matt -

There are few people who have a carbon fiber leg worth more money than their carbon fiber bike. But McCluskey sure does! A former pirate and second hand to Jack Sparrow, McCluskey has more stories than your grandpa.


- Noah -

From riding giant turtles to riding a bike, this guy is always having fun. Noah will try just about anything...for better or worse. You will typically find him walking through streams or flipping burgers on his grill.


- Keith -

Former Moto Dude who loves his bird dogs and bikes (His wife, too!) Keith heads up our "Colorado Division" Hit him up if you're on the Front Range!


- Max -

Max is probably the only one of us with real skill and talent on a bike, so much that he races as a privateer in the downhill world cup circuit. Whether he is racing or writing reviews, Max has the discipline to be the best.


- David -

Do it all family man, shoe lover, and all around nice guy, you can catch david shredding trails all along the east coast during the summer and up on some snowy summits shredding some pow in the winter.


- Jason -

When Jason is not riding his bike, he does a pretty good Tony Stark impression, just look at that facial hair! He's a high energy Iron Man in the warehouse and a pretty great beer drinker and fat biker as well.


- Rebeca -

Rebeca is a force to be reckoned with. Pretzels in her desk for sharing, check. Plenty of black clothes from Lululemon, check. Training in jiu-jitsu, check! Rebeca keeps the PA team going strong!


- Aidan -

Riding a DH course in the snow on his enduro bike is the definition of a true badass, and that's exactly what Aidan is. When he's not going full drift mode, be sure to stop in PA shop and drop him a line!